Before TexAu, I was a bot consultant for companies. Back in 2017-18, bots were hot! I worked on some cool products like Fireflies.AI, Botpress, Blyng, Lawdroid, and DoNoPay. We kept getting requests for automation and web scraping. Looking at all the manual work people did for prospecting and outreach, we built a platform to make it easier. We launched TexAu in 2020 with one simple goal: to save you time.
These past five years have been quite a ride with you, our customers. We cheered when you landed big deals and grew your businesses. We've also hit some rough patches together. Through it all, we've learned so much - bringing us to this turning point in our company's story.
B2B sales is changing in a big way. The old playbook was all about speed and volume, but our experiences with market trends and operational hurdles showed us that relying just on basic automation isn't enough anymore. The game has changed - it's not about who clicks fastest, but who works smartest.
The real, lasting value isn't in automating a workflow, but in the intelligence behind that workflow. That's why we're changing. This isn't just another feature update - we're rebuilding TexAu from scratch with a stronger foundation for smarter growth in the future.
I want to be direct and transparent about the timing of this. Recent, sudden changes and requirements by the major social platforms have created an immediate need for us to accelerate our transition. To protect our platform and our customers, we need to stop our legacy automations on TexAu by August 7th.
We didn’t choose this timeline, but we’re facing this challenge with a well-thought-out plan. Instead of viewing it as a setback, we see it as an opportunity to build the superior, cleaner platform we’ve always envisioned—and to do so now. It always bothered me to think that TexAu is being built on land that isn’t owned by us. At any given time, any major social giant could start blocking our growth. We needed to pivot at some point and build a platform that is entirely ours, without worrying about what would happen if any big tech company decided to come after us.
It always bothered me to think that TexAu is being built on land that isn’t owned by us.
— Vikesh Tiwari, TexAu | Founder
Starting today, we're transforming our company's focus. We're building a platform that delivers clean, reliable data alongside practical automations and workflows to leverage it effectively.
Our mission is simple - to create a data and intelligence platform that enables us to effortlessly discover and connect with the most ideal customer.
- Better Data Collection: We're enhancing our automations that gather quality information from trusted sources while maintaining complete compliance.
- Richer Prospect Details: We're moving beyond basic email addresses to provide valuable company insights—funding events, hiring trends, and other signals that indicate potential interest in your product or services.
- Smart Sales Workflows: We're creating AI workflows that deepen your understanding of prospects, help you craft personalized messages, and improve your sales pipeline management.
We'll be sharing more updates about V3 in the coming weeks.
Our top priority is to ensure that this transition doesn’t disrupt your current data requirements, automations, or workflows. While our new TexAu V3 platform is still under development, we’re upgrading our support for you.
We are immediately enrolling all of our monthly and annual subscribers into the TexAu Transition Program. This is our white-glove service, which includes:
- A Dedicated Concierge Team: TexAu CS team will collaborate closely with your team. We will personally assist you with critical workflows and manually fulfilling all your data sourcing and enrichment requirements using our new compliant data partners.
- A Substantial Transition Credit: We will provide you a service credit to your account. This is yours to use on any of our new data and AI services as they launch on the V3 platform.
- Priority Access & Onboarding: You will be the first in line to access the new platform. For the first 30 days, this will include 1:1 onboarding and dedicated account management to ensure you are maximizing its value from day one
This is a defining moment that reveals a company's true character. Ours is one of absolute resilience.
This conviction is deeply personal. Last year, when my father was on ventilator support, his last message to me was not one of goodbye, but a directive for the future. He wrote a few words in Hindi that have become our guiding principle: "आप लोग आगे बढ़ो बस यही मेरी मनोकामना है।"
His message was clear: "My only wish is for you to continue moving forward."
That directive is now this company's constitution.
We will honor the trust you've placed in us by moving forward—not just through this challenge, but into the larger opportunity it has created. We are building a stronger, more powerful platform because it is the only path forward.
Thank you for being a part of our story. This is the beginning of new TexAu!
FAQS
Q. Why is this happening so fast?
A. The simple truth is that the rules on the big social sites changed, and they changed overnight. To keep our platform functioning, we have to shut down the old automation features by August 7th. We didn't pick the date, but we're using this push to build the better platform we've been planning for months.
Q. What breaks on August 7th?
A. The old social media automations will stop working. But our goal is that you won't miss a beat. By then, our team will already be working with you personally to get you the data and results you need in a different way.
Q. I'm a paying customer. What do I have to do?
A. You don't need to do anything. Just keep an eye on your inbox. We'll be reaching out in the next day or two to set up a quick call, figure out what you need, and get our team working on it for you.
Q. How long will you hold our hands like this?
A. We'll be working with you one-on-one until the new self-serve tools are ready and you're comfortable using them. Think of it as having an extra person on your team for the next few weeks, on us.
Q. What's the deal with my Lifetime Deal (LTD)?
A. Your LTD was for the original product. The new platform is completely different, built with expensive data sources and tech that the old model just can't support. To do right by you for being an early backer, we're sending you a private email with a special "Founder's Circle" offer that won't be available to anyone else.
Q. I still have questions.
A. Just email us at support@texau.com. If you're a paying customer or have an LTD, you'll be getting a personal email by August 6th.
