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How Much Did CommerceIQ Raise? Headquarters, Funding & Key Investors

CommerceIQ has raised a total of $196 million across four funding rounds, including $8.5M (Series A, 2014), $12M (Series B, 2016), $60M (Series C, 2021), and $115M (Series D, 2022). Backed by major investors like SoftBank Vision Fund and Insight Partners, the company reached a $1 billion valuation in March 2022. Founded in 2012 and headquartered in Palo Alto, California, CommerceIQ offers an AI-powered retail e-commerce optimization platform that unifies sales, marketing, and supply chain workflows to help global brands drive profitability and operational efficiency.

    CommerceIQ is a unified AI platform for retail e-commerce sales and optimization, helping brands streamline workflows across marketing, supply chain, and sales operations. The platform offers digital shelf analytics, retail media management, and AI-assisted automation to drive insights and optimize sales. CommerceIQ has raised $196M in funding from investors including SoftBank Vision Fund and Insight Partners, with a current valuation of $1B (as of March 21, 2022).

    What Is CommerceIQ and What Does It Do?

    CommerceIQ, founded in 2012 by Guru Hariharan, is headquartered in Palo Alto, California. The company provides a unified, AI-driven platform for e-commerce channel optimization (ECO), enabling large brands to improve sales, profitability, and operational efficiency.

    The platform consolidates data across sales, media, and digital shelves to provide actionable insights and automate workflows. CommerceIQ’s products include Digital Shelf Analytics, E-commerce Sales Management, and Retail Media Management. 

    With a team of 251-500 employees, CommerceIQ helps brands maximize market share, reduce out-of-stock rates, and optimize retail media spend.

    How Much Funding Has CommerceIQ Raised?

    1. Series A

    • Amount Raised: $8.5M
    • Date: July 2014
    • Lead Investors: Madrona, Trinity Ventures
    • Motivation: To develop initial product offerings and establish a market presence.

    2. Series B

    • Amount Raised: $12M
    • Date: January 2016
    • Lead Investors: Shasta Ventures
    • Motivation: To expand product capabilities and scale operations.

    3. Series C

    • Amount Raised: $60M
    • Date: June 2021
    • Lead Investors: Insight Partners
    • Motivation: To accelerate growth and enhance the platform's features.

    4. Series D

    • Amount Raised: $115M
    • Date: March 2022
    • Lead Investors: SoftBank Vision Fund
    • Motivation: To expand globally and accelerate the development of its unified retail e-commerce management platform.

    Total Funding Raised: $196 Million

    Current Valuation: $1 Billion (as of March 2022)

    Latest Funding Date: March 2022

    Key Investors

    1. SoftBank Vision Fund

    • Details: Global venture capital fund investing in technology-driven companies with high growth potential.
    • Investment Focus Areas: AI, robotics, e-commerce, telecommunications
    • Notable Investments: Uber, WeWork, ByteDance

    2. Insight Partners

    • Details: Global private equity and venture capital firm focusing on growth-stage tech companies.
    • Investment Focus Areas: Technology, software, internet
    • Notable Investments: Twitter, Shopify, DocuSign

    3. Shasta Ventures

    • Details: Early-stage venture capital firm investing in consumer and enterprise technology startups.
    • Investment Focus Areas: Consumer technology, enterprise software, SaaS
    • Notable Investments: Anaplan, Nextdoor, Zuora

    4. Madrona Venture Group

    • Details: VC firm focused on early-stage technology companies in the Pacific Northwest.
    • Investment Focus Areas: Cloud computing, machine learning, SaaS
    • Notable Investments: Amazon, Smartsheet, Redfin

    5. Trinity Ventures

    • Details: Early-stage venture capital firm investing in technology companies with long-term growth potential.
    • Investment Focus Areas: Technology, consumer services, enterprise software
    • Notable Investments: Starbucks, New Relic, Auth0

    Where Is CommerceIQ’s Headquarters?

    CommerceIQ is headquartered in Palo Alto, California, a global technology hub providing access to top tech talent, venture capital, and innovation-driven ecosystem advantages.

    What’s Next for CommerceIQ?

    CommerceIQ aims to expand its global presence, enhance its unified Retail E-commerce Management Platform, and grow its team across key domains. With the e-commerce market projected to reach $7.4 trillion by 2025, CommerceIQ plans to capitalize on automation, AI-driven insights, and cross-retailer optimization to help brands scale efficiently. Future funding and strategic partnerships may accelerate growth while positioning CommerceIQ as a leading AI platform in retail e-commerce.

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