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How Much Did Invoca Raise? Headquarters, Funding & Key Investors

Invoca, founded in 2008 and headquartered in Santa Barbara, California, is an AI-powered conversation analytics platform that has raised a total of $202 million across seven funding rounds. Key rounds include a $3.5M Series A (2009), $21.7M Series C (2014), $56M Series E (2019), and an $83M Series F (June 2022) led by Silver Lake Waterman, bringing its valuation to $1.1 billion. With 251–500 employees, Invoca helps marketing, sales, and contact center teams turn voice and text interactions into actionable insights, optimize customer engagement, and expand AI-driven analytics solutions globally.

    Invoca is an AI-powered conversation analytics platform that helps marketing, sales, and contact center teams turn voice and text interactions into actionable insights. By analyzing customer conversations, Invoca enables businesses to optimize marketing performance, improve sales strategies, and enhance customer engagement. 

    Since its founding in 2008, the company has raised $202M in funding across multiple rounds from leading investors, driving innovation in AI-driven conversation intelligence and expanding its market presence.

    What Is Invoca and What Does It Do?

    Invoca, founded in May 2008 by Colin Kelley, Jason Spievak, and Robert Duva, is headquartered in Santa Barbara, California. The company provides an AI-powered conversation analytics platform that helps marketing, sales, and contact center teams turn conversation data into actionable insights. 

    Invoca enables businesses to optimize customer interactions, track marketing performance, and improve overall revenue efficiency. 

    With a team of 251-500 employees, Invoca continues to innovate in AI-driven marketing and sales analytics.

    How Much Funding Has Invoca Raised?

    1. Series A

    • Amount Raised: $3.5M
    • Date: June 2009
    • Lead Investors: Rincon Venture Partners
    • Motivation: To develop the initial product and establish a market presence.

    2. Series B

    • Amount Raised: $4M
    • Date: November 2010
    • Lead Investors: Rincon Venture Partners, Upfront Ventures
    • Motivation: To scale operations and enhance product features.

    3. Venture Round

    • Amount Raised: $3.3M
    • Date: November 2012
    • Lead Investors: Rincon Venture Partners
    • Motivation: To expand market reach and improve technology.

    4. Series C

    • Amount Raised: $21.7M
    • Date: January 2014
    • Lead Investors: Accel
    • Motivation: To accelerate growth and invest in AI capabilities.

    5. Series D

    • Amount Raised: $30M
    • Date: March 2016
    • Lead Investors: Morgan Stanley Alternative Investment Partners
    • Motivation: To expand product offerings and enter new markets.

    6. Series E

    • Amount Raised: $56M
    • Date: October 2019
    • Lead Investors: H.I.G. Growth Partners, Upfront Ventures
    • Motivation: To enhance AI technology and support international expansion.

    7. Series F

    • Amount Raised: $83M
    • Date: June 2022
    • Lead Investors: Silver Lake Waterman
    • Motivation: To accelerate product innovation, expand partnerships, and broaden geographic coverage.

    Total Funding Raised: $202 Million

    Current Valuation: $1.1 Billion (as of June 2022)

    Latest Funding Date: June 2022

    Key Investors

    1. Silver Lake Waterman

    • Details: Part of Silver Lake, a global leader in technology investing with over $88B AUM.
    • Investment Focus Areas: Technology, growth-stage companies, technology-enabled industries.
    • Notable Investments: Dell Technologies, Airbnb, Twitter.

    2. Upfront Ventures

    • Details: LA-based VC firm investing in early-stage technology companies.
    • Investment Focus Areas: Early-stage tech, consumer internet, enterprise software.
    • Notable Investments: Bird, Ring, TrueCar.

    3. Accel

    • Details: Global venture capital firm investing from seed to growth-stage.
    • Investment Focus Areas: Technology, consumer internet, enterprise software.
    • Notable Investments: Facebook, Dropbox, Slack.

    Where Is Invoca’s Headquarters?

    Invoca is headquartered in Santa Barbara, California, giving it access to a growing tech ecosystem and talent pool for AI-driven marketing and analytics solutions.

    What’s Next for Invoca?

    Invoca plans to accelerate product innovation, expand partnerships, and grow geographically into Europe, Mexico, and South America. As the global contact center software market expands, Invoca is well-positioned to capture market share. Future fundraising, including potential venture rounds or IPO, is likely, though competition and tech integration remain key challenges.

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