Aurora Solar joined the Unicorn Club on May 21, 2021, after raising a $250 million Series C round led by Coatue. Headquartered in San Francisco, California, United States, Aurora Solar provides AI-powered software for solar sales and design. Its platform enables users to create, edit, and simulate solar installations using an in-app CAD engine. The tool enables installers and homeowners to collaborate on personalized 3D solar estimates, enhancing accuracy and streamlining the sales process.
Keep reading to learn how Aurora Solar built a billion-dollar AI platform transforming how solar systems are designed and sold.
What Is Aurora Solar and What Does It Do?
Founded in 2013, Aurora Solar is a software company that helps solar professionals design and sell solar systems remotely. It uses satellite imagery, AI modeling, and simulation tools to calculate production estimates, shade analysis, and optimal panel placement.
The platform enables businesses to create detailed proposals, manage customer interactions, and close deals efficiently, all within a single, cloud-based interface. Its technology supports installers, financiers, and EPCs in reducing soft costs and improving operational efficiency across the solar value chain.
How Much Funding Has Aurora Solar Raised?
- Series C and Earlier Rounds
- Cumulative Funding: ~$336 million
- Key Investors: ICONIQ Growth, Energize Ventures, Fifth Wall
- Purpose: Scale AI-powered design tools, expand globally, and enhance platform automation
- Series D Round
- Amount Raised: $200 million
- Date: February 28, 2022
- Lead Investor: ICONIQ Growth
- Purpose: Strengthen AI capabilities, improve solar project modeling accuracy, and expand enterprise partnerships
Total Funding Raised: ~$536 million
Latest Funding Date: February 28, 2022
Latest Known Valuation: ~$4 billion
Employee Count: 135 (as of Dec 31, 2022)
Key Investors
- ICONIQ Growth
- Details: Global growth equity firm investing in category-defining technology companies.
- Focus Areas: Enterprise software, AI, renewable energy tech, and SaaS platforms.
- Energize Ventures
- Details: Venture capital firm supporting digital solutions, accelerating sustainable energy adoption.
- Focus Areas: Climate tech, renewable energy software, and industrial digitization.
- Fifth Wall
- Details: Investment firm focused on technology for the built world and sustainability innovation.
- Focus Areas: Real estate tech, energy efficiency, and construction innovation.
Where Is Aurora Solar’s Headquarters?
Aurora Solar is headquartered in San Francisco, California, United States. The company operates globally, serving residential and commercial solar professionals with its cloud-based AI design and proposal tools.
What’s Next for Aurora Solar?
Aurora Solar plans to deepen its AI integration across the solar design lifecycle—from lead generation to system installation. The company focuses on enabling data-driven energy modeling, expanding into new international markets, and supporting the adoption of large-scale solar energy for both residential and commercial projects.
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