Clay has raised a total of $204 million over multiple funding rounds, achieving unicorn status in January 2025. Headquartered in New York, the company offers an AI-powered cloud platform for lead management and contact data management. The platform offers CRM enrichment, lead scoring, automated inbound/outbound workflows, TAM sourcing, and real-time tracking of customer events. Clay combines AI research agents and multiple data sources to optimize growth workflows for sales and marketing teams globally.
Keep reading to explore Clay’s funding history, key investors, and what’s next for this sales force automation and marketing tech innovator.
What Is Clay and What Does It Do?
Founded in 2017 and headquartered in New York, United States, Clay delivers a cloud-based, AI-powered platform for lead management and customer data enrichment. The platform provides contact information, firmographics, technographics, funding data, and more to streamline sales and marketing workflows.
Users can track customer events, score leads, automate campaigns, and efficiently source total addressable markets (TAM). Clay’s solution integrates AI and rich datasets to help teams maximize growth, automate workflows, and act on key business opportunities.
How Much Funding Has Clay Raised?
- Seed Round
- Amount Raised: $15M
- Date: 2017
- Motivation: Initial platform development and early product launch.
- Series A
- Amount Raised: $45M
- Date: 2019
- Motivation: Expanding data sources, AI capabilities, and early customer adoption.
- Series B
- Amount Raised: $44M
- Date: 2021
- Motivation: Platform scaling, AI enhancements, and enterprise integrations.
- Series C
- Amount Raised: $100M
- Date: June 12, 2025
- Lead Investors: Meritech, CapitalG
- Motivation: Global expansion, advanced AI research agents, and unicorn valuation.
Total Funding Raised: $204M
Latest Funding Date: June 12, 2025
Key Investors
- Meritech
- Details: Venture capital firm investing in growth-stage technology companies.
- Investment Focus Areas: AI, sales force automation, and SaaS platforms.
- Notable Investments: Enterprise software and high-growth data platforms.
- CapitalG
- Details: Growth equity investment fund affiliated with Alphabet (Google).
- Investment Focus Areas: AI, marketing technology, and data services.
- Notable Investments: Innovative SaaS and AI-driven business platforms.
Where Is Clay’s Headquarters?
Clay is headquartered in New York, United States, providing access to AI talent, enterprise clients, and strategic investor networks.
What’s Next for Clay?
With unicorn status, Clay plans to expand its AI-powered lead management platform globally, enhance CRM enrichment and automation features, and grow its database of actionable contact and firmographic data. The company aims to empower sales and marketing teams with advanced AI insights, optimized workflows, and real-time tracking of customer events.
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