EarthOptics is a U.S.-based agriculture and climate tech company that builds AI-powered soil analytics infrastructure for farmers, agribusinesses, and supply chains. The platform combines machine learning, ground-truth sensors, and cloud-based data analytics to map soil carbon, compaction, moisture, and nutrient profiles at scale. Its data products help optimize field operations, reduce inputs, verify carbon programs, and improve long-term soil health. EarthOptics works with growers, food companies, and environmental partners to deliver reliable, decision-ready soil intelligence across large agricultural landscapes.
What Is EarthOptics and What Does It Do?
EarthOptics, founded in 2019 by Lars Dyrud, is a U.S.-based agricultural analytics company specializing in AI-driven soil insights.
The company develops soil-mapping technology that blends sensing hardware, machine learning, and cloud-based analytics to deliver highly accurate models of soil carbon, compaction, and nutrients.
EarthOptics employs between 51-200 employees as of 2024. Its platform supports precision agriculture, carbon program verification, and sustainable crop management, helping farmers and enterprises reduce operational costs, boost yield efficiency, and improve soil stewardship through real-time, geospatial soil intelligence.
How Much Funding Has EarthOptics Raised?
1. Series A
- Amount Raised: $10.3 million
- Lead Investors: Leaps by Bayer, S2G Ventures
- Motivation: To build EarthOptics’ AI-powered soil mapping and expand deployments with early agricultural partners.
2. Series B
- Amount Raised: $27.6 million
- Lead Investors: Conti Ventures
- Motivation: To scale product commercialization, increase sensing hardware coverage, and enhance machine learning soil models.
3. Series C / D / E
- Amount Raised: $24 million
- Lead Investors: Conti Ventures, The Production Board
- Motivation: To further expand global soil analytics infrastructure, carbon measurement capabilities, and enterprise integrations.
Total Funding Raised: $61.9 Million
Latest Funding Date: November, 2024
Key Investors
1. Leaps by Bayer
- Details: Corporate venture arm of Bayer investing in breakthrough agtech and biotech solutions.
- Investment Focus Areas: Agriculture, biotechnology, climate solutions, sustainability.
- Notable Investments: EarthOptics, Bumble Bee, Joyn Bio, Andes, CoverCress.
2. S2G Ventures
- Details: A leading food and agriculture-focused investment firm supporting climate-resilient and sustainable production.
- Investment Focus Areas: Food systems, agtech, climate tech.
- Notable Investments: Beyond Meat, Apeel Sciences, Sweetgreen, MycoWorks, Clara Foods.
3. Conti Ventures
- Details: Venture arm of Continental Grain Company focusing on agricultural innovation.
- Investment Focus Areas: Agtech, supply chain, food system infrastructure.
- Notable Investments: EarthOptics, AgBiome, Five Star, Clear Labs, Proterra.
4. The Production Board
- Details: A technology investment firm building science-driven companies that improve food and environmental systems.
- Investment Focus Areas: Agtech, life sciences, climate technology.
- Notable Investments: Pattern Ag, Apeel, Pivot Bio, Culture Biosciences, EarthOptics.
Where Is EarthOptics’ Headquarters?
EarthOptics is headquartered in the United States, benefiting from proximity to major agricultural regions and research institutions. Its U.S. location enables strong collaboration with growers, agribusinesses, and climate-impact programs across the country. The company also expands across field operation hubs to support scalable soil measurement initiatives for global agriculture.
What’s Next for EarthOptics?
EarthOptics aims to accelerate global soil intelligence adoption by expanding sensing hardware, launching next-generation soil carbon quantification tools, and integrating deeper with farm management systems. The company plans to scale its AI models, increase enterprise partnerships, and deliver standardized soil datasets for carbon markets and sustainability initiatives. With rising demand for regenerative agriculture, EarthOptics is positioned to become a critical infrastructure provider for soil data and climate-aligned farming.
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