Gupshup joined the Unicorn Club on April 8, 2021, after raising a $100 million Series F funding round led by Tiger Global Management, valuing the company at $1.4 billion. Headquartered in San Francisco, California, United States, Gupshup provides a conversational AI platform that helps medium to large businesses automate, personalize, and scale communication with customers across channels.
The company’s API integrates seamlessly with CRMs, chatbots, and marketing platforms, enabling businesses to manage real-time conversations securely and efficiently. Its technology is used across various industries, including banking, e-commerce, logistics, and telecommunications, to enhance engagement and drive conversions.
Keep reading to learn how Gupshup became a leader in conversational AI.
What Is Gupshup and What Does It Do?
Founded in 2004, Gupshup operates a conversational messaging platform designed to enable automated, contextual, and two-way communication between businesses and their customers. It supports over 30 messaging channels, including WhatsApp, SMS, RCS, and Instagram.
The platform offers a full suite of tools, including messaging APIs, bot-building frameworks, and analytics dashboards, allowing developers and marketers to create rich, interactive experiences. By integrating AI and machine learning, Gupshup enables personalized customer engagement at a massive scale.
Today, it powers billions of messages monthly across more than 45 countries, serving clients such as HDFC Bank, Unilever, Swiggy, and Ola.
How Much Funding Has Gupshup Raised?
1. Series F Round (Unicorn Round)
- Amount Raised: $100 million
- Date: April 8, 2021
- Valuation: $1.4 billion
- Lead Investor: Tiger Global Management
- Purpose: Expand conversational AI capabilities, accelerate product innovation, and strengthen global presence
2. Subsequent Series F Extension
- Amount Raised: $60 million
- Date: July 22, 2025
- Latest Valuation: $500 million (as of August 30, 2024)
- Purpose: Expand enterprise integrations, enhance AI automation, and drive adoption in emerging markets
3. Earlier Funding Rounds (Seed to Series E)
- Cumulative Funding: ~$384 million
- Key Investors: ADS Ventures, Fidelity Investments
- Purpose: Develop messaging APIs, strengthen AI infrastructure, and expand globally
Total Funding Raised: ~$544 million
Latest Funding Date: July 22, 2025
Latest Known Valuation: ~$500 million
Employee Count: 935 (as of May 31, 2025)
Key Investors
1. Tiger Global Management
- Details: Global investment firm known for backing high-growth technology and SaaS companies.
- Focus Areas: AI infrastructure, communication technology, and enterprise software.
2. ADS Ventures
- Details: Venture capital firm investing in early and growth-stage technology companies, driving digital transformation.
- Focus Areas: SaaS, marketing automation, and AI-driven communication tools.
3. Fidelity Investments
- Details: Global asset management firm investing in scalable technology, cloud infrastructure, and AI platforms.
- Focus Areas: FinTech, SaaS, and data intelligence solutions.
Where Is Gupshup’s Headquarters?
Gupshup is headquartered in San Francisco, California, United States, with additional offices across India, Latin America, and Southeast Asia. The company’s core operations include AI development, enterprise solutions, and customer engagement technology.
What’s Next for Gupshup?
Gupshup plans to continue scaling its AI-powered communication stack, expanding integrations with leading messaging platforms, and deepening partnerships with enterprise clients. The company is investing in multimodal AI to enable voice, chat, and image-based interactions, strengthening its position as a global leader in conversational engagement technology.
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