Plenty joined the Unicorn Club after raising $944 million across multiple funding rounds. Headquartered in San Francisco, California, United States, Plenty provides AI-driven vertical farming solutions to produce pesticide-free crops indoors.
The platform integrates advanced environmental controls, robotics, and proprietary sensor networks to optimize plant growth, scale sustainable agriculture, and deliver year-round high-quality produce.
Keep reading to learn how Plenty became a $1.43 billion leader in indoor vertical farming.
What Is Plenty and What Does It Do?
Founded in 2014 by Matt Barnard, Nate Storey, Jack Oslan, and Nate Mazonson, Plenty is a vertical farming company headquartered in San Francisco, California, United States.
Plenty employs over 346 people across operations in farming, automation, plant science, and supply chain.
The company designs climate-controlled farms using AI, machine learning, and proprietary LED systems to optimize plant growth. It's controlled indoor environments that reduce water usage, ensure consistent yields, and allow year-round local distribution. Plenty’s technology-driven approach aims to redefine large-scale sustainable farming globally.
How Much Funding Has Plenty Raised?
1. Series E Round
- Amount Raised: $400 million
- Date: January 25, 2022
- Lead Investors: Walmart, SoftBank Vision Fund, JS Capital, One Madison Group
- Purpose: Build large-scale farms, expand U.S. retail partnerships, and enhance automation
2. Series D Round
- Amount Raised: $140 million
- Date: October 14, 2020
- Lead Investors: SoftBank Vision Fund, Driscoll’s
- Purpose: Accelerate R&D, expand crop categories, and deploy commercial farms
Total Funding Raised: $944 million
Latest Funding Date: January 2022
Latest Known Valuation: $1.43 billion (February 2023)
Key Investors
- SoftBank Vision Fund
- Details: One of the world’s largest technology investment vehicles focused on transformational industries
- Focus Areas: AI, robotics, automation, food tech, logistics
- Walmart
- Details: Global retail titan investing in supply chain innovation and sustainable food ecosystems
- Focus Areas: Retail tech, agri-tech, logistics, automation
- JS Capital
- Details: Family office fund led by Jonathan Soros supporting disruptive tech and sustainability innovations
- Focus Areas: Renewables, food tech, fintech, enterprise tech
- One Madison Group
- Details: Investment firm backing high-growth technology and consumer infrastructure companies
- Focus Areas: Ag-tech, logistics, food distribution, technology platforms
- Driscoll’s
- Details: World’s leading berry producer investing in agri-tech and farming innovations
- Focus Areas: Food production, controlled-environment agriculture, supply chain
Where Is Plenty’s Headquarters?
Plenty is headquartered in San Francisco, California, United States, enabling collaboration with world-class ag-tech and robotics talent.
What’s Next for Plenty?
Plenty plans to deploy large-scale vertical farms across the U.S., expand retail distribution, and diversify its crop offerings beyond leafy greens. The company continues to integrate AI, automation, and hybrid farming systems to redefine global food security and sustainable agriculture.
Get Investor and Funding Insights with TexAu
TexAu provides verified investor and funding data for companies like Plenty. Explore insights on vertical farming, agri-tech, and AI-driven indoor agriculture startups shaping the future of food systems.
Sign up for Free to access real-time investor and funding intelligence.
