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Company Profile

How Much Did Gusto Raise? Headquarters, Funding & Key Investors

Gusto has secured $746.1 million in funding across multiple rounds, including Series B, C, D, E, secondary offerings, and a 2023 venture round. Major investments include $200M Series D, $175M Series E, and $140M Series C, backed by investors such as T. Rowe Price, Fidelity, CapitalG, General Catalyst, Y Combinator, and Dragoneer Investment Group. Earlier funding rounds helped expand its payroll and HR automation stack, while later rounds focused on scaling nationwide operations. With strong investor confidence and continuous platform innovation, Gusto remains a leading HR and payroll SaaS provider.

Gusto is a SaaS-based Human Capital Management (HCM) platform offering payroll processing, benefits administration, onboarding, compliance, and workforce management solutions. Designed for modern businesses, Gusto automates HR workflows and ensures accurate payroll and tax filings. Its cloud-based suite supports small and mid-sized companies in simplifying people operations and improving employee experience. With deep industry integrations, financial tools, and compliance support, Gusto enables organizations to streamline operations, manage teams efficiently, and scale confidently.

What Is Gusto and What Does It Do?

Gusto, founded by Edward Kim, Josh Reeves, and Tomer London, is a San Francisco–based SaaS company specializing in Human Capital Management. With a team of 1001–5000 employees, Gusto provides an all-in-one HR, payroll, and benefits platform for small and medium-sized businesses.

Gusto helps employers automate payroll, manage employee benefits, track time and attendance, handle onboarding, and ensure tax compliance. Its modern cloud-based infrastructure enables businesses to manage people operations with ease while offering employees tools for financial wellness, salary access, and seamless HR interaction.

How Much Funding Has Gusto Raised?

1. Series E

  • Amount Raised: $55M
  • Funding Type: Series E
  • Lead Investors: Friends & Family Capital

2. Series E

  • Amount Raised: $175M
  • Funding Type: Series E
  • Lead Investors: T. Rowe Price

3. Series D

  • Amount Raised: $200M
  • Funding Type: Series D
  • Lead Investors: Fidelity, Generation Investment Management

4. Series C

  • Amount Raised: $140M
  • Funding Type: Series C
  • Lead Investors: CapitalG, Dragoneer Investment Group, T. Rowe Price, Y Combinator

5. Series B

  • Amount Raised: $90M
  • Funding Type: Series B
  • Lead Investors: CapitalG, General Catalyst

6. Series B

  • Amount Raised: $60M
  • Funding Type: Series B
  • Lead Investors: CapitalG, Emergence Capital, General Catalyst, GV, Kleiner Perkins, Ribbit Capital

Total Funding Raised: $746.1 Million

Latest Funding Date: January, 2023

Key Investors

1. T. Rowe Price

  • Details: T. Rowe Price is a global investment management firm active across public and private markets.
  • Notable Investments: Google, Microsoft, Roblox, DoorDash.

2. CapitalG (Alphabet’s Growth Fund)

  • Details: CapitalG invests in high-growth technology companies, offering capital plus Google’s expertise.
  • Notable Investments: Stripe, Airbnb, Duolingo, Robinhood.

3. Fidelity

  • Details: Fidelity is a multinational financial services firm known for investments across technology and consumer sectors.
  • Notable Investments: Uber, Snowflake, SpaceX, Instacart.

Where Is Gusto’s Headquarters?

Gusto is headquartered in San Francisco, United States, a major hub for SaaS, cloud computing, and enterprise technology. Being in the Bay Area gives Gusto access to top engineering talent, HR-tech innovation, and strategic investors, accelerating its product evolution and market expansion.

What’s Next for Gusto?

Gusto is expected to expand its financial wellness tools, enhance AI-driven payroll automation, and deepen integrations for small and mid-size businesses. With strong investor backing and growing demand for unified HR platforms, Gusto is well positioned to scale its suite of people-operations products, broaden its partner ecosystem, and strengthen its presence in the HR automation market.

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