Stash operates as a digital investment and banking platform empowering individuals to save, invest, and manage money effortlessly. The platform integrates automated investing, fractional shares, financial advice, and everyday banking services, including debit and credit cards. Available on Android and iOS, Stash simplifies wealth management through educational insights, goal tracking, and personalized recommendations, making investing accessible to millions of users.
What Is Stash and What Does It Do?
Stash, founded in 2015 by Brandon Krieg, Ed Robinson, and David Ronick, is a New York City-based (United States) banking and investment technology company. Stash employs between 201 and 500 people as of July 2024.
Stash provides automated investment and robo-advisory services, enabling users to invest in fractional shares, manage retirement plans, and access digital banking tools. Stash’s mobile-first ecosystem combines investment automation, savings management, and education-driven guidance to help users achieve financial independence through smart, consistent investing.
How Much Funding Has Stash Raised?
1. Series H
- Amount Raised: $187M
- Date: May 2025
- Lead Investors: Goodwater Capital, Union Square Ventures, StepStone Group, University of Illinois Foundation, Serengeti Asset Management
- Motivation: To expand Stash’s automated investing capabilities and enhance its digital banking infrastructure.
2. Conventional Debt
- Amount Raised: $40M
- Date: October 2023
- Lead Investors: T. Rowe Price, Goodwater Capital, Union Square Ventures
- Motivation: To strengthen cash reserves and support customer growth across new U.S. markets.
3. Conventional Debt
- Amount Raised: $52.6M
- Date: September 2022
- Motivation: To improve platform scalability and introduce advanced robo-advisory tools.
Total Funding Raised: $747 MIllion
Current Valuation: $1.4 Billion (as of May 2021)
Latest Funding Date: May 2025
Key Investors
1. T. Rowe Price
- Details: A global investment management firm offering mutual funds and advisory services.
- Investment Focus Areas: Fintech, wealth management, and digital banking.
- Notable Investments: Stash, Coinbase, Robinhood.
2. Greenspring Associates (now part of StepStone Group)
- Details: A venture capital and growth equity investor supporting disruptive technology companies.
- Investment Focus Areas: Fintech, enterprise tech, and consumer digital platforms.
- Notable Investments: Stash, Robinhood, DocuSign.
3. Goodwater Capital
- Details: A venture capital firm investing in early and growth-stage consumer tech startups.
- Investment Focus Areas: Fintech, mobile apps, and consumer finance.
- Notable Investments: Stash, Toss, Weee!
Where Is Stash’s Headquarters?
Stash is headquartered in New York City, United States, a hub for fintech innovation and global finance. The city’s vibrant tech ecosystem and proximity to Wall Street provide Stash with access to top financial talent, regulatory infrastructure, and strategic partnerships that support its mission to make investing simple and accessible for everyone.
What’s Next for Stash?
Stash aims to expand its product suite beyond investing into full-fledged personal finance management, integrating AI-driven advisory tools for smarter wealth building. The company plans to scale its user base through educational content and partnerships while exploring international expansion.
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