THG, founded in 2004 in Manchester (United Kingdom) by John Gallemore, is a digital commerce and brand-acquisition platform operating a global portfolio across beauty, nutrition, electronics, and lifestyle. Through its proprietary Ingenuity platform, THG provides end-to-end solutions including e-commerce operations, technology infrastructure, data insights, fulfillment, and marketing.
THG supports both owned brands and third-party businesses, offering scalable infrastructure for global digital retail. Its multi-brand ecosystem is designed to deliver operational efficiency and accelerate digital transformation for consumer-focused companies.
What Is THG and What Does It Do?
THG, founded in 2004 by John Gallemore, is a Manchester-based (United Kingdom) platform acquiring and scaling digital consumer brands across beauty, nutrition, electronics, and lifestyle. THG employs 8,607 employees. The company provides an in-house commerce infrastructure THG Ingenuity offering end-to-end digital solutions such as supply chain logistics, warehousing, payment processing, web hosting, data analytics, and marketing services.
THG powers both its own D2C brands (like MyProtein and Lookfantastic) and external brand partners globally.
How Much Funding Has THG Raised?
1. Post-IPO Funding Round
- Amount Raised: $116M
- Motivation: To support strategic investments and strengthen liquidity.
2. Post-IPO Funding Round
- Amount Raised: $125M
- Lead Investors: Frasers Group
- Motivation: To expand brand partnerships and enhance omnichannel operations.
3. Post-IPO Funding Round
- Amount Raised: $1B
- Lead Investors: SoftBank Group
- Motivation: To accelerate technology investments, expand Ingenuity platform capabilities, and pursue brand acquisitions.
Total Funding Raised: $723 Million
Latest Funding Date: 2025
Key Investors
1. SoftBank Group
- Details: Global technology investment group focused on transformative digital and consumer companies.
- Investment Focus Areas: AI, e-commerce, consumer tech, logistics.
- Notable Investments: Alibaba, DoorDash, Coupang.
2. Frasers Group
- Details: UK-based retail and investment group known for strategic stakes in consumer brands.
- Investment Focus Areas: Retail, lifestyle, e-commerce.
- Notable Investments: ASOS, N Brown, THG.
3. BlackRock
- Details: The world’s largest asset manager, investing across global public and private markets.
- Investment Focus Areas: Technology, consumer, sustainability, financial services.
- Notable Investments: Amazon, Microsoft, Spotify.
4. Sofina
- Details: Belgian investment firm supporting global growth-stage companies.
- Investment Focus Areas: Consumer & retail, healthcare, digital services.
- Notable Investments: Byju’s, Danone, THG.
5. Balderton Capital
- Details: Leading European VC firm investing in technology and consumer companies.
- Investment Focus Areas: SaaS, marketplaces, fintech, consumer brands.
- Notable Investments: Revolut, Depop, GoCardless.
Where Is THG’s Headquarters?
THG is headquartered in Manchester, United Kingdom, an area with strong access to retail talent, digital commerce expertise, and major logistics networks supporting its vertically integrated operations and global scale.
What’s Next for THG?
THG aims to deepen its focus on the Ingenuity platform, expand international distribution, and strengthen its health and beauty brand portfolio. Future investments will prioritize automation, data-driven personalization, and strategic partnerships to increase revenue diversification and profitability.
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